Perception Management and Public Relations: What’s the Difference?


Perception management and public relations are two related concepts that are often used interchangeably, but they have distinct differences. Perception management involves shaping or influencing how people perceive a person, group, product, or idea by using various communication techniques and strategies. Public relations, on the other hand, is a broader term that encompasses various communication strategies and tactics aimed at building and maintaining a positive image or reputation for an entity. While both perception management and public relations are important for building and maintaining a positive image or reputation, they differ in their goals and focus. In this article, we explore the differences between perception management and public relations, including their strategies and tactics, the role of propaganda, crisis management, and their impact on marketing and media outreach.

Return to The Underworld, back to Writing for Pleasure


Yes, I understand the title seems deliberately provocative; why would I claim to return to the underworld when I’ve never been there? But the writing for pleasure part is honest.  This title should not imply that I have not enjoyed the work of the last year. No, Invert City is one of my most gratifying projects yet.Continue reading Return to The Underworld, back to Writing for Pleasure

Who Is Kolt Curry And Why You Should Let Him Teach You To Sell


A brief version of Kolt Curry’s history in the financial world.

I Write for Myself to Reclaim My Power


Your language determines your thinking and by extension your access to reality. Why does Google want you to stop using it?